Coors Light “Time Capsule Commercial”

OLV + Social + Experiential

Film Credits:

Director - Pete Marquis (Strike Anywhere)

DP - Don Burgess

Edit - Ali Mao (Arcade)

VFX - Be Epic

Color - Fergus McCall (Rare Medium)

Audio - Isaac Matus (Wave)

Still Photographer - Billy Siegrist

Experiential Credits:

Event Production - Hunters Point

Time Capsule Fabrication - DoubleTake Design

Figurine Fabrication - PIMS

Press: CBS Sports, AdAge Editor’s Pick, AdWeek, Muse by Clio, KCTV5, Forbes, KC Kingdom, Marketing Dive, Essentially Sports, The Kansas City Star

First, we filmed the commercial

Then, we actually buried it

& we actually mass-manufactured + sold the figurines on Coors shop site

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